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We create, acquire, monetize, and scale multi-category lifestyle brands fueled by powerful creators. We prioritize advocacy throughout our work, to address societal challenges, and build communities around a shared purpose.
The Original
Brand Advocates.
Brands Are
Our Business.
We understand that consumers prefer and trust brands. We do, too. That’s why we are passionate brand builders who believe in the power and authenticity of brands. From brand creation to brand acquisition, our team leads with proficiency and expertise.
Brandvocacy is a premier brand development company specializing in creating, marketing, and managing brands across various sectors. Our highly experienced team has an unbeatable track record of building successful global brands, including owning and creating some of the world's most recognized and top-performing brands.
Select brands displayed reflects projects contributed to by our partners. All brand assets belong to their rightful owners.
Material Girl by Madonna
Created and managed from 2010-2017 while our team was working at Iconix Brand Group.
Currently owned by Iconix Brand Group.
Peanuts
Acquired and managed from 2010-2017 while our team was working at Iconix Brand Group..
Acquired and managed from 2010-2017 while our team was working at Iconix Brand Group.
Badgely Mischka
Acquired and managed from 2005-2016 while our team was working at Iconix Brand Group.
We Offer
Unique
Experience.
Creating, Marketing, and
Managing Brands.
We leverage our vast network to align our brands with best-in-class manufacturers and suppliers. Each brand is nurtured with strategic initiatives to maximize long-term value while raising awareness and purchasing consideration.
We Build Massive
Global Brands.
Our experience includes owning and creating some of the world's leading brands, generating over $14 billion in retail sales. Our expertise spans across sectors, including fashion, sports, home, consumer electronics,
and entertainment.
At Brandvocacy, we confidently embark on a transformative journey to redefine the essence of brand building in the digital age. We build, manage, and empower lifestyle brands in partnership with leading influential personalities and creators.
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Candie's
Created and managed from 2005-2017 while our team was working at Iconix Brand Group.
Currently owned by Iconix Brand Group.
Starter
Created and acquired from 2007-2017 while our team was working at Iconix Brand Group.
Currently owned by Iconix Brand Group.
Charisma
Created and acquired from 2009-2017 while our team was working at Iconix Brand Group.
Currently owned by Iconix Brand Group.
Our Approach.
Brand Acquisition
Brand Development & Licensing
Brand Management
Marketing & PR
Creative Services
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